The book \u0160koda \u2013 promotion abroad, 1945-2025 was created on the occasion of the 130th anniversary of the \u0160koda Auto automobile company. This book is dedicated to the promotion and sales of \u0160koda cars at foreign branches and affiliates around the world (including the Czech Republic and Slovakia) from 1945 to the present day. Thanks to the book, the reader has the opportunity to get acquainted with completely unknown or little-known \u0160koda brochures and posters, which were prepared mainly by foreign importers themselves and partly by PZO Motokov. In addition, the reader will learn how printed advertising was done then and today. The book is published with the official support of \u0160koda Auto as, Volkswagen Financial Services and the Statutory City of Mlad\u00e1 Boleslav in a print run of 3,000 copies, and is bilingual \u2013 in Czech and English (both language translations in one book).<\/p>\n
<\/p>\n
<\/p>","protected":false},"excerpt":{"rendered":"
The book \u0160koda \u2013 promotion abroad, 1945-2025 was created on the occasion of the 130th anniversary of the \u0160koda Auto automobile company. This book is dedicated to the promotion and sales of \u0160koda cars at foreign branches and affiliates around the world (including the Czech Republic and Slovakia) from 1945 to the present day. Thanks to the book, the reader has the opportunity to get acquainted with completely unknown or little-known \u0160koda brochures and posters, which were prepared mainly by foreign importers themselves and partly by PZO Motokov. In addition, the reader will learn how printed advertising was done then and today. The book is published with the official support of \u0160koda Auto as, Volkswagen Financial Services and the Statutory City of Mlad\u00e1 Boleslav in a print run of 3,000 copies, and is bilingual \u2013 in Czech and English (both language translations in one book).<\/p>\n
<\/p>\n
Published by Moto Public, hardcover, format 21 x 27 cm, 472 pages.<\/p>\n
IBAN: 978-80-909156-4-0<\/p>","protected":false},"featured_media":41817,"template":"","meta":{"kt_blocks_editor_width":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":""},"product_brand":[],"product_cat":[175,161],"product_tag":[224],"class_list":{"0":"post-41808","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-auto","7":"product_cat-knihy","8":"product_tag-skoda","10":"first","11":"instock","12":"sale","13":"featured","14":"taxable","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"supplier_id":null,"supplier_sku":"","barcode":null,"atum_controlled":true,"out_stock_date":null,"out_stock_threshold":null,"inheritable":false,"inbound_stock":0,"stock_on_hold":1,"sold_today":0,"sales_last_days":1,"reserved_stock":0,"customer_returns":0,"warehouse_damage":0,"lost_in_post":0,"other_logs":0,"out_stock_days":0,"lost_sales":0,"has_location":false,"update_date":"2026-04-06T00:08:37","atum_locations":[],"atum_stock_status":"instock","restock_status":false,"low_stock_amount":"","sales_update_date":"2026-04-06T00:08:37","calc_backorders":null,"aioseo_notices":[],"taxonomy_info":{"product_cat":[{"value":175,"label":"Auto"},{"value":161,"label":"Knihy"}],"product_tag":[{"value":224,"label":"\u0160koda"}]},"featured_image_src_large":["https:\/\/www.motorjournal.cz\/wp-content\/uploads\/2026\/01\/Skoda-v-zahranici_01.jpg",655,814,false],"author_info":[],"comment_info":"","_links":{"self":[{"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/product\/41808","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/media\/41817"}],"wp:attachment":[{"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/media?parent=41808"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/product_brand?post=41808"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/product_cat?post=41808"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.motorjournal.cz\/en\/wp-json\/wp\/v2\/product_tag?post=41808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}